Ensure your keywords are

admin | September 14, 2008

page titles, bolded words on pages Use the keywords in important places on your site Create special web landing page for people coming from Google who searched on your keyword that speaks to exactly what that visitorwants, rather than give the visitor your generic message this will dramaticallyincrease the likelihood of conversion.. Ask yourself, what is the one phrase that someone might search on that nails our value proposition or the problem we uniquely solve.

Start tracking the traffic these keywords are sending to your site and how that changes over time. use this tool if not sure Use the keywords in important places on your site Create special web landing page for people coming from Google who searched on your keyword that speaks to exactly what that visitorwants, rather than give the visitor your generic message this will dramaticallyincrease the likelihood of conversion..

Start tracking your companys search engine ranking which page front? on Google, MSN, and Yahoo.

Start tracking the keywords you think you want to start optimizing around.