Keep URLs simple and static Always

admin | September 30, 2008

Once youve gotten the message across, stop writing. Provide links to interesting, related content when appropriate, but keep the links on given page to reasonable number. Verbosity for the sake of increasing keywords will only drive real visitors away. If for example, they share an IP address or have common postal address on the contact us page, the search engine will, at best, ignore the link. Choose topics which are original and unique. Keep the site hierarchy fairly flat. It is not recommended to purchase links from page with more than 1520 other offsite links.

Allow search bots to crawl sites without session IDs or arguments that track their path through the site. JavaScript or other script database links, while useful for providing clickthrough traffic, do not increase search rankings. If page is moved, set up the pages original URL to redirect to the new page using permanent redirect HTTP 301 or temporary redirect 307. If the content is of research quality. Search engines not recover from HTML errors in the same way that browser does. Dont create multiple pages, subdomains, or domains with substantially duplicate content.

This allows search engines to display link text as the result of search. Dont create multiple pages, subdomains, or domains with substantially duplicate content. Choose topics which are original and unique. Do not employ pages that use excessive popups, interfering with user navigation. This also allows each section to be more targeted by search engines. This indicates to search engines and can potentially harm rankings. Additionally, longevity is factor in search ranking more on this later…. Illegal content within page will likely result in that pages omission from search engines.

Only direct URL linking has been shown to increase search engine rankings. Loading the Description and Keyword tags with nonrelated information will make site appear as if it was SEOed and result in penalization.. The HTML created by these tools is virtually never valid and will frequently render improperly across multiple platforms. If the content is of research quality. Keep the site hierarchy fairly flat.

Since dynamic page content is expected to change frequently, the relevance to search keywords will probably not be maintained. Complicated URLs are difficult for people to type and hard to remember. At some unknown point search engines begin to penalize for too many offsite links. The sites must have some relevance to one another. Try to use text instead of images to display important names, content or links. Limit pages to reasonable size. Ranking benefits have been known to increase in matter of hours or days once links are in place. Exercise Conservation of Words.