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What Does SEO Optimisation Actually Involve?

admin | April 27, 2009

I know what SEO optimisation is…..What I am asking is that what does the process actually involve and what do SEO optimisers undertake in order to achieve rankings? If I were to hire a SEO optimiser to optimise my site, what tasks would he undertake in order to get my site on the front page?

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« How can I aproach Search engine optimization company in Mumbai ? Which is the good Institute offering Search Engine Optimization ,Internet Marketing Courses? »

11 responses

Every SEO has own optimization strategy, but goal is how

Targetseo.com | March 4, 2009

Every SEO has own optimization strategy, but goal is how to get fast ranking, fast traffic and Getting Conversion.

80% link building, 20% on tweaking your site. Keyword research is

John L | March 4, 2009

80% link building, 20% on tweaking your site.
Keyword research is the key aspect of SEO if you wish to get good ranking on less competitive terms.

The most effective way to advertise on the Internet is to

vicseo | March 4, 2009

The most effective way to advertise on the Internet is
to first set up a website and publish its domain name
on major search directories such as Google.com,
Yahoo.com [at http://www.google.com/addurl/?...... and
MSN.com since 85% of Internet shoppers rely on these
search directories to provide them with goods and
services. In a sense, these search directories are a
very large Internet Yellow Pages.

Nevertheless, should your website or opening webpage
fail to contain "generic" keywords, then anyone using
such "generic" queries will not be able to discover
your website. Your domain name [URL] of your website,
in a sense, will be invisible, undiscoverable.

You may want to consider some simple algorithms which,
when observed and committed in designing of a website
with placement of various critical metatags that can
surely achieve a high search engine presence and
increase Internet traffic to your website. These
metatag strategies work well with published webpages
at Google and Yahoo.

Design: Should you create an extensive Flash-based
website, make sure to fill-in the property entries
such as the Title, Description and Keywords. Failing
to do so, leaves no hard HTML or ALT resource that can
be readily indexed by search robots. Also consider the
Internet audience and their incoming setup. For
example, if they are on analog/dialup, Flash webpages
take too long to load up and therefore analog users
will likely lose interest and discontinue entering the
Flash site. On the other hand, anyone on hi-speed DSL
lines, will welcome Flash pages which load quickly. So
before designing a pure Flash websitge, ask the simple
question, “Who’s my end user - is he on dialup or
DSL?” And if you had to choose between these two users
for maximum marketability, then select analog users
since 80% of most resident users are still analog
Internet subscribers and pure HTML designed webpages
is best for them.

A non-Flash-based website which relies on hard text,
is far easier to be indexed by search robots. Limit
the use of stylized text saved as .gifs since as a
graphic, they are not indexable by search robots.

Avoid use of frames since any number of search robots
are unable to properly classify textual material.

Placement of Metatags:

A ranking or search order does take place with Google
and Yahoo and it begins with the “Title” metag which
should consist of no more than 65 characters separated
by commas. The “Title” should describe in generic
terms, the goods and services, followed by a location
from which the resource is located, i.e., city, state.
The placement of a domain name which is not generic
within the “Title” is not appropriate, unless your
domain name is a major recognizable brand name.

The second metatag is the “Description” which is
usually 25-30 words to form a complete sentence which
best describes one’s goods and services.

And the very last category - “Keywords” are also
somewhat limited to 15-16 words which can be plural
and compound in nature. Again, avoid multiple entries
which could be mistaken as “spamdexed entries” which
is defined as the loading, and submission of
repetitive words into a particular metatag category.
“Spamdexing” when discovered on a webpage and reported
to Google’s spamreport.com can result in the
elimination of your website from their search
directory.

Good luck!

Search engine optimisation involves two things On page SEO. Things you

amisuggests | March 4, 2009

Search engine optimisation involves two things
On page SEO. Things you do on the site itself e.g title tags, headers, keywords, LSI

Backlinks. getting links from other sites to your site. Preferably sites related to yours

Social bookmarking, Directory submission, press release, article submission, question answer, forum posting, and link building in

Mr.K | March 5, 2009

Social bookmarking,
Directory submission,
press release,
article submission,
question answer,
forum posting,
and link building in other social bookmark sites

recently I http://letsnurture.com/ did SEO for my site and gave desire result by above things,

An SEO campaign both requires Onpage and offpage optimization. On page

Liza L | March 8, 2009

An SEO campaign both requires Onpage and offpage optimization.
On page optimization means editing the quality of your site’s content as to fit to the viewer’s or customer needs. Off page optimization entails link building, social media marketing and the likes. This would focus on increasing the visibility of your site to the online users. If you’re still having troubles with your SEO campaign. You can visit this site to avail of a free consultation.

Hi, they basically take info from you about your site

David J | March 9, 2009

Hi, they basically take info from you about your site and use that info to submit to other sites that are higher up in the rankings and then therefore increasing the rankings of your site. You have to be careful when using SEO some people might offer you 1000urls for your site for peanuts but if you pay peanuts you get peanuts, these sites will use irelavant links off your site and submit them using software really quickly. If you do this google will pick up on it and will punish your site by sandboxing it - basically put you lower in the rankings. The best companies to rely on are companies who do it manually without using nasty software to sandbox your site. They will use deep links with highly ranked sites therefore putting your site higher in the rankings. You could pay for 1000 irelavant submissions and risk getting punished for peanuts or pay about £100 for 200 relavant links submited slowly and carefully to avoid getting your site sandboxed and your site will benifit much more.
LOOK AT THIS SITE! it will give you a much better idea
http://www.socialsubmit.co.uk

SEO (Search Engine Optimization) is all about ranking your website

sarahjohny | March 10, 2009

SEO (Search Engine Optimization) is all about ranking your website top in the search engine results pages such as Google, Yahoo, AOL, Msn etc.

Here are some free good blogs about SEO tips:

http://www.seomoz.org/
http://www.seobook.com/

Here are the top SEO companies on the world wide web:

http://www.rankpay.com/
http://www.seoinc.com/

this site has a lot of SEO related articles you

Ne0 | March 10, 2009

this site has a lot of SEO related articles you should better check them out - http://techb.net/category/seo/

- Usually the optimizer will start by looking at your

Captain SEO | March 11, 2009

- Usually the optimizer will start by looking at your site and it’s overall theme and your closest online competitors.

- After a deep analysis they will then begin keyword research, finding the keywords that will actually generate traffic to your site. After all what’s a ranking if it’s not going to generate traffic?

- From these findings they may make suggestions on site structure (adding new pages) that will have a positive impact on your overall site.

- They will then begin the process of optimizing each and every page of your site. They analyze your keywords making sure your keyword density is on track. They will optimize your title and meta tags according to the keyword findings above.

- They will optimize your images and even suggest new images to add. Some may suggest adding a self hosted video if applicable.

- They will build links (this can be a long process, depending on your niche). Not just offer to submit your site to a bunch of directories but actually build relevant links to your site.

Hope this helps.

http://www.promotif.com

A lot of good answers so far... SEO is all about

pounddroppers | March 11, 2009

A lot of good answers so far…

SEO is all about time and effort. SEO is something that companies promise and charge a lot for but there are no quick fixes unless you are unique in your niche.

For a full list of all importnat SEO aspects you should check out SEOmoz.org it has probably the single most important report on what is and isn’t important

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